Fair Income
+38%
average uplift over mandi rate
Floor-priced, season-long contracts. We document every payout, every farmer, every cycle.
Impact
We Don't Just Source. We Protect
A Way Of Life.
Sustainability is a thing you can audit. So we publish what we measure — and admit what we don't.
Reduced Post-Harvest Loss
<7%
post-harvest loss on tracked SKUs
Modern processing and cold-chain logistics cut loss from a regional average of ~25% to under 7% on Kopahi lots.
GI Formalisation
9
GI registrations actively supported
We support our cooperatives through GI registration, documentation and renewal — paying the costs they cannot.
Capacity Building
₹1.4Cr
deployed at village level since 2024
Co-invested drying floors, packaging stations and certification audits — capital that stays where it is built.
Value Chain
Farm To Frontier.
Under One Roof.
- 01
Farmer
Named, contracted, paid above floor.
- 02
Aggregate
Quality-sorted at the village; logged at lot level.
- 03
Process
Modern, low-loss line in Jorhat.
- 04
Brand
Story-led labelling, GI-compliant.
- 05
Domestic & Export
Premium retail, B2B, international.
“A geography is a long argument between rain, soil and people. We are not trying to win it. We are trying not to break it.”